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Privacy Policy

Last updated: 2025-12-27

This Privacy Policy explains how we collect and use personal data when you use our website or contact us.

  1. Data Controller

    • ArcCraft
    • Svirvelgatan 10, Habo, Sweden
    • contact@arccraft.eu

    We are the data controller responsible for your personal data.

  2. Personal Data We Collect

    Contact Form

    We only collect the information you provide in the contact form:

    • Name
    • Email address
    • Any information you write in your messages

    We do not create user accounts.

    Analytics

    We use Vercel Analytics to understand how visitors use our website. The analytics data is collected in a cookie-less manner.

    The information collected may include:

    • Page views and navigation patterns
    • Approximate geographic location (derived from IP address)
    • Device and browser information

    IP addresses are processed only to derive aggregated analytics and are not stored in full.

  3. Purpose and Legal Basis

    Contact Form

    To respond to inquiries.

    Legal basis: Legitimate interest (GDPR Article 6(1)(f)).

    Analytics

    Purpose: To monitor website performance and improve functionality.

    Legal basis: Legitimate interest (GDPR Article 6(1)(f)).

    We have assessed that this processing is necessary and has a minimal impact on user privacy.

  4. How Long We Keep the Data

    • Contact form emails are kept only as long as necessary to handle the inquiry and may be archived or deleted according to our normal email retention practices.
    • Analytics data is stored in aggregated form and retained according to Vercel’s standard retention periods.

    We do not store personal data in a separate customer database.

  5. Data Sharing and Processors

    We do not sell or share personal data with third parties except as necessary to operate the website.

    Service providers that may process data on our behalf:

    • Resend, Inc. (email delivery service for handling contact form messages)
    • Vercel Inc. (website hosting and analytics)
  6. International Data Transfers

    Vercel Inc. is based in the United States. Personal data may therefore be transferred outside the EU/EEA.

    Such transfers are protected using EU Standard Contractual Clauses (SCCs) and other appropriate safeguards in accordance with GDPR Chapter V.

  7. Your Rights

    Under GDPR, you have the right to:

    • Request access to your personal data
    • Request correction or deletion
    • Request deletion
    • Object to processing
    • Lodge a complaint with the Swedish Authority for Privacy Protection (IMY)
    IMY website:www.imy.se
  8. Contact

    If you have questions about this policy or wish to exercise your rights, contact us at:contact@arccraft.eu

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